Key Outcomes
- Production-ready plugin marketplace with discovery, search, and installation flows
- Developer portal with documentation, API explorer, and self-service onboarding
- Support for AI-assisted plugin creation workflows alongside traditional development
- Plugin submission, review, and publishing pipeline with automated quality and safety checks
- New revenue channel foundations: marketplace economics, pricing models, and distribution
- Analytics foundation for marketplace health and developer engagement metrics
Tools & Technology
Our Approach
Built on the BeachWay — our blend of human-centred design, design thinking, and AI-native product development. We treat developer experience as a product problem: researching developer needs, designing intuitive workflows, and iterating on real feedback from early plugin authors. The marketplace is also where new business value crystallises — it's the distribution channel for third-party innovation, including AI-generated plugins that can be published, reviewed, and monetised at a pace that internal teams alone could never match.
The engagement runs in three phases. Phase one (weeks 1–4) delivers the marketplace UX and core infrastructure. Phase two (weeks 5–8) builds the developer portal, documentation, and onboarding. Phase three (weeks 9–12) delivers the submission pipeline, review process, and analytics foundation.
What's Included
- Marketplace design and build: plugin discovery, search, categories, and installation
- Developer portal with interactive API documentation and code samples
- Self-service developer registration and onboarding flow
- Plugin submission, automated review, and publishing pipeline
- Marketplace analytics dashboard for health, engagement, and quality metrics
- Developer community foundations: forums, changelog, and communication channels