Service Productisation Zero to One 6–8 weeks Gleo Gleo Powered

Offering Design Sprint

Design your first productised offering end-to-end — define the vertical, codify the methodology, structure the deliverables, build the delivery playbook, and validate through a live pilot engagement.

Key Outcomes

Tools & Technology

Beach Accelerators
Gleo Platform Forge Accelerator Offering Design Framework Methodology Canvas
Available Tools
Gleo Forge Mural Notion Figma

Our Approach

We apply human-centred design to the service itself — starting with the buyer and the problem they're trying to solve, not the capabilities you want to sell. This reframing is critical: productised services succeed when they're designed around outcomes, not inputs.

The sprint moves through four phases. First, we define the offering: the vertical, the buyer persona, the problem space, and the outcome promise. Second, we codify the methodology — turning your team's tacit expertise into a structured, repeatable process with clear phases, activities, and deliverables. Third, we build the delivery playbook — templates, checklists, quality gates, and AI-assisted workflows that make every engagement consistent and scalable. Fourth, we run a live pilot with a real client to validate the offering, refine the delivery, and capture learnings.

Technology accelerators are a critical differentiator. We use Forge to build the mini tools, dashboards, and client-facing assets that give your productised offering its edge — the tangible, tech-powered deliverables that set your offering apart from competitors still selling generic outputs. AI is embedded throughout — from AI-assisted scoping that adapts the methodology to each client's context, through to automated knowledge capture that feeds learnings back into the offering. By the end of the sprint, you have a market-ready productised offering, a proven delivery playbook, and a live reference engagement.

What's Included

Interested in this Playbook?

Start a conversation about designing your first productised offering.